Byron Sharp : How brands grow, Part 2 - Including emerging markets, services and durables, new brands and luxury brands - Including emerging markets, services and durables, new brands and luxury brands
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SKU
P-HOW--8C8306

Byron Sharpin teos tarjoaa tutkimukseen perustuvaa näkökulmaa ostoprosesseihin ja brändien kasvuun, esitellen tehokkaita tapoja kehittää markkinointia. Kirja etenee markkinoinnin perustotuuksista uusiin sovelluksiin ja käytäntöihin, jotka sopivat erilaisille brandeille monilla markkinoilla.
| Categories | |
|---|---|
| Author | Byron Sharp |
| Title | How brands grow, Part 2 - Including emerging markets, services and durables, new brands and luxury brands - Including emerging markets, services and durables, new brands and luxury brands |
| SKU | P-HOW--8C8306 |
| Keywords | markkinointi, mainonta, merkkitavarat, brändäys, brändit, Marketing, Brand name products, Branding (Marketing) |
