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C. K. Prahalad : The future of competition : co-creating unique value with customers

Name: C. K. Prahalad : The future of competition : co-creating unique value with customers
SKU: P-THE--179A17
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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising
Author	C. K. Prahalad
Coauthors	Venkatram Ramaswamy
Title	The future of competition : co-creating unique value with customers
SKU	P-THE--179A17
Keywords	kuluttajakäyttäytyminen, markkinointi, menestyminen, asiakkaat, palvelut, yritykset, kilpailu, kilpailukyky, asiakaspalvelu, strateginen suunnittelu, suhdemarkkinointi, asiakkuus, ennakointi, strategiat, Marketing, service, Customers, strategisk planering, förutseende, kundrelation, konsumentbeteende, Relationship marketing, Competition, Strategic planning, relationsmarknadsföring, täsmämarkkinointi, Success in business, Customer relations, Customer services, kilpailu (talous), Economic value added, riktad marknadsföring