David Arnold : The mirage of global markets : how globalizing companies can succeed as markets localize
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Author | David Arnold |
Title | The mirage of global markets : how globalizing companies can succeed as markets localize |
SKU | P-THE--81E778 |
Keywords | kansainvälistyminen, kilpailukyky, kansainväliset yritykset, globalisaatio, viennin edistäminen, marknadsföring, internationella företag, ekonomisk integration, International business enterprises, Export marketing, International economic integration |