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Dennis H. Gensch : Advertising planning : mathematical models in advertising media planning

Name: Dennis H. Gensch : Advertising planning : mathematical models in advertising media planning
SKU: P-ADVE-714CA0
Price: 12.5 EUR
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Categories	Nonfiction > Mathematics, Physics, Chemistry Nonfiction > Economics, Business administration, Media, Communications Mathematics, Physics, Chemistry > Mathematics Economics, Business administration, Media, Communications > Marketing, Advertising
Author	Dennis H. Gensch
Title	Advertising planning : mathematical models in advertising media planning
SKU	P-ADVE-714CA0

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