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Don Peppers : The one to one manager : real-world lessons in customer relationship management

Name: Don Peppers : The one to one manager : real-world lessons in customer relationship management
SKU: P-THE--525065
Price: 7.5 EUR
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Don Peppersin teos syventyy käytännön esimerkkeihin asiakassuhteiden hallinnasta ja markkinoinnista nykypäivän liiketoimintaympäristössä.

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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising
Author	Don Peppers
Coauthors	Martha Rogers
Title	The one to one manager : real-world lessons in customer relationship management
SKU	P-THE--525065
Keywords	markkinointi, myynninedistäminen, suhdemarkkinointi

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