JavaScript seems to be disabled in your browser. For the best experience on our site, be sure to turn on Javascript in your browser.

Douglas B. Holt : How brands become icons : the principles of cultural branding

Name: Douglas B. Holt : How brands become icons : the principles of cultural branding
SKU: P-HOW--C3065F

Out of stock

Only %1 left

SKU

P-HOW--C3065F

See all options

More Information
Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising
Author	Douglas B. Holt
Title	How brands become icons : the principles of cultural branding
SKU	P-HOW--C3065F
Keywords	markkinointi, mainonta, mielikuvat, populaarikulttuuri, tavaramerkit, merkkitavarat, kulttuurivaikutukset, esikuvat, brändit, Popular culture, Brand name products, Business names

☎ +358 40 541 9287 (weekdays from 8:00 to 15:00)