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Gert H. N. Laursen : Business analytics for Sales and Marketing Managers : How to Compete in the Information Age

Name: Gert H. N. Laursen : Business analytics for Sales and Marketing Managers : How to Compete in the Information Age
SKU: P-BUSI-3A941A
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Business analytics for Sales and Marketing Managers paljastaa asiakasanalytiikan ratkaisevan merkityksen nykyaikaisessa liiketoiminnassa tarjoten selkeät käytännön ohjeet myynnin ja markkinoinnin kehittämiseen dataohjatusti.

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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising
Author	Gert H. N. Laursen
Title	Business analytics for Sales and Marketing Managers : How to Compete in the Information Age
SKU	P-BUSI-3A941A
Keywords	markkinointi, myynti, tietämyksenhallinta, Marketing, Sales, knowledge management, Business intelligence