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Jennifer Lynn Aaker : The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change

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1901950
Used / Product condition: good +
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AuthorJennifer Lynn Aaker
CoauthorsAndy Smith & Carlye Adler
TitleThe dragonfly effect : quick, effective, and powerful ways to use social media to drive social change
LocationOrimattila Shipped the next business day
PublisherJossey-Bass
Publication year2010
Edition3
BindingHardcover with dust jacket (hardcover)
Page count211
LanguageEnglish
ISBN9780470614150
Product conditionGood + (K3+) check dust jacket condition below
Dust jacket conditionSlight wear on edges, otherwise good
Other remarksslight spots on front cover, some skewing on spine
Height (mm)215
Depth (mm)152
Width (mm)25
Weight (g)364
Tax ClassMarginaaliverotus
KeywordsInternet, sosiaalinen media, yhteiskuntavastuu, sosiaalinen muutos, digitaalinen markkinointi, Social change, Social media, yhteiskunnallinen yrittäjyys, Social responsibility of business, Internet marketing, Social entrepreneurship
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