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Jesper Kunde : Unique now ...or never : the brand is the company driver in the new value economy

Name: Jesper Kunde : Unique now ...or never : the brand is the company driver in the new value economy
SKU: P-UNIQ-D3430C
Price: 20 EUR
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P-UNIQ-D3430C

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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising
Author	Jesper Kunde
Title	Unique now ...or never : the brand is the company driver in the new value economy
SKU	P-UNIQ-D3430C
Keywords	liike-elämä, markkinointi, mainonta, yritykset, mielikuvat, tavaramerkit, brändit, erilaistuminen

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