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Joe Calloway : Becoming a Category of One - How Extraordinary Companies Transcend Commodity and Defy Comparison

Name: Joe Calloway : Becoming a Category of One - How Extraordinary Companies Transcend Commodity and Defy Comparison
SKU: P-BECO-74055C
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Joe Callowayn "Becoming a Category of One" avaa, miten yritykset voivat erottautua kilpailijoistaan ja rakentaa ainutlaatuisen brändin liikemaailmassa.

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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Business management, Supervision, Personnel management
Author	Joe Calloway
Title	Becoming a Category of One - How Extraordinary Companies Transcend Commodity and Defy Comparison
SKU	P-BECO-74055C

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