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Jonah Berger : Contagious : why things catch on

Name: Jonah Berger : Contagious : why things catch on
SKU: P-CONT-FCF0E5
Price: 7.5 EUR
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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising
Author	Jonah Berger
Title	Contagious : why things catch on
SKU	P-CONT-FCF0E5
Keywords	kuluttajakäyttäytyminen, markkinointi, asiakastyytyväisyys, uutuudet, lanseeraus, tuotteistus, suosio, Consumer behavior, New products, viraalimarkkinointi, Popularity

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