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Jonathan Bond : Under the radar : talking to today's cynical consumer

Name: Jonathan Bond : Under the radar : talking to today's cynical consumer
SKU: P-UNDE-EAA069
Price: 10.5 EUR
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Under the radar : talking to today's cynical consumer tarkastelee mainonnan ja viestinnän haasteita nykypäivän kriittisten kuluttajien aikakaudella.

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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Other business administration
Author	Jonathan Bond
Coauthors	Richard Kirshenbaum
Title	Under the radar : talking to today's cynical consumer
SKU	P-UNDE-EAA069
Keywords	mainonta, mainostoimistot

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