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Kevin Lane Keller : Strategic brand management : building, measuring and managing brand equity

Name: Kevin Lane Keller : Strategic brand management : building, measuring and managing brand equity
SKU: P-STRA-73D9DF
Price: 10 EUR
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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Other works, Yearbooks
Author	Kevin Lane Keller
Title	Strategic brand management : building, measuring and managing brand equity
SKU	P-STRA-73D9DF
Keywords	brandit, merkkitavarat, Brands, Branded goods

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