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| Categories | |
|---|---|
| Author | Kevin Roberts |
| Coauthors | A. G. Lafley |
| Title | Lovemarks : the future beyond brands |
| Location | Paikallisvarasto Shipped the next business day |
| Publisher | PowerHouse Books |
| Publication year | 2004 |
| Edition | 1 |
| Binding | Hardcover with cover picture (hardcover) |
| Page count | 221 |
| Language | English |
| ISBN | 1576872041 |
| Product condition | Good + (K3+) |
| Other remarks | slight dents edges and corners, slight abrasion covers, some skewing on spine |
| Height (mm) | 246 |
| Depth (mm) | 205 |
| Width (mm) | 21 |
| Weight (g) | 944 |
| Tax Class | Marginaaliverotus |
| Keywords | kuluttajat, kuluttajakäyttäytyminen, markkinointi, mainonta, mielikuvat, tavaramerkit, sitoutuminen, brändit, liikemerkit, lojaalius, sitoutuminen (toiminta) |