Kulttuuriosaaminen
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P-KULT-D5448F
Cultural competence is a key strength in today's economy, where companies must navigate globalization and cultural differences. This book explores how cultural capital, communication, and social responsibility create competitive advantage in business.
Suitable for: For those interested in business leadership, management, marketing, internationalization, and managing cultural differences.
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| Coauthors | Liisa Uusitalo & Maria Joutsenvirta |
| Co-authors | Edited by: Liisa Uusitalo and Maria Joutsenvirta |
| Title | Kulttuuriosaaminen |