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Lionel Bécherel : The international marketing of travel and tourism : a strategic approach

Name: Lionel Bécherel : The international marketing of travel and tourism : a strategic approach
SKU: P-THE--64A611
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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising
Author	Lionel Bécherel
Coauthors	François Vellas
Title	The international marketing of travel and tourism : a strategic approach
Keywords	markkinointi, matkailu, hotellit, matkailukohteet, ulkomaanmatkailu, matkatoimistot, matkailuala, lentoyhtiöt, kansainvälisyys, strategiat, Marketing, Tourism

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