Morris B. Holbrook : Consumer value : a framework for analysis and research
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SKU
P-CONS-484DF1
| Categories | |
|---|---|
| Author | Morris B. Holbrook |
| Title | Consumer value : a framework for analysis and research |
| SKU | P-CONS-484DF1 |
| Keywords | kuluttajakäyttäytyminen, arvoteoria |