Riku Ruokolahti & Nina Elomaa & Jorma Mikkonen & Lauri Sipponen : Maineen johtamisen käsikirja
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P-MAIN-322371
Reputation is the most valuable intangible asset for companies and organizations, making its systematic management more important than ever. Maineen johtamisen käsikirja explores in depth the significance of building, measuring, and developing reputation within business operations.
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| Author | Riku Ruokolahti & Nina Elomaa & Jorma Mikkonen & Lauri Sipponen |
| Coauthors | Eeva Meltio & Nina Elomaa ym. |
| Co-authors | Illustrated by: Harri Haarala and Eeva Meltio |
| Title | Maineen johtamisen käsikirja |
| SKU | P-MAIN-322371 |