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Robert D. Buzzell : The PIMS principles : linking strategy to performance

Name: Robert D. Buzzell : The PIMS principles : linking strategy to performance
SKU: P-THE--BDDDA4

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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising
Author	Robert D. Buzzell
Coauthors	Bradley T. Gale
Title	The PIMS principles : linking strategy to performance
SKU	P-THE--BDDDA4
Keywords	markkinointi, johtaminen, tuottavuus, suunnittelu

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