Robert D. Buzzell : The PIMS principles : linking strategy to performance
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P-THE--BDDDA4
| Categories | |
|---|---|
| Author | Robert D. Buzzell |
| Coauthors | Bradley T. Gale |
| Title | The PIMS principles : linking strategy to performance |
| SKU | P-THE--BDDDA4 |
| Keywords | markkinointi, johtaminen, tuottavuus, suunnittelu |