Scott M. Cutlip : Effective public relations

Name: Scott M. Cutlip : Effective public relations
SKU: P-EFFE-958272
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Scott M. Cutlipin teos tarjoaa kattavan katsauksen viestintään, markkinointiin ja suhdetoimintaan yritysmaailmassa.

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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising Economics, Business administration, Media, Communications > Business management, Supervision, Personnel management
Author	Scott M. Cutlip
Coauthors	Allen H. Center & Glen M. Broom
Title	Effective public relations
SKU	P-EFFE-958272
Keywords	markkinointi, viestintä, suhdetoiminta, yritysviestintä, communication, Marketing, business communication, Public relations