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Erich Joachimsthaler & David A. Aaker : Brandien johtaminen

Name: Erich Joachimsthaler & David A. Aaker : Brandien johtaminen
SKU: P-BRAN-5F0B71
Price: 19 EUR
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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising Economics, Business administration, Media, Communications > Business management, Supervision, Personnel management
Author	Erich Joachimsthaler & David A. Aaker
Title	Brandien johtaminen
Original title	Brand leadership
SKU	P-BRAN-5F0B71
Keywords	yritykset, johtaminen, brandit, merkkitavarat

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